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Published in UX Collective

·Updated Jul 20

Design Principles: why a design works

Cognitive ease happens when there is no cognitive strain. When a design works, people experience cognitive ease. When it doesn’t, we experience an interruption to our state of flow (more about this later) that throws us into cognitive strain, and the design has failed. This can easily happen when basic…

Design

16 min read

Design Principles: why a design works
Design Principles: why a design works

Published in UX Collective

·Dec 5, 2021

Dark UI design best practices

This article is an updated and expanded version of two of my previous articles “The Principles of Dark UI Design” published by The Startup and “Dark UIs: the dos and don’ts” by the UX Collective. Creating the look and feel of a product is one of a designer’s primary responsibilities…

Design

9 min read

Dark UI design: principles and best practices
Dark UI design: principles and best practices

Published in UX Collective

·Sep 1, 2021

Designers as stewards of AI

Designers need to start thinking about AI in design as an augmented intelligence system and a creative partner. As design tools, workflows, and processes will inevitably be molded by AI in the coming decade, we need to shift our mindset from a human versus machine to a human plus machine mindset. — This article is an updated and expanded version of my previous article “AI and Design: why AI is your creative partner” published in 2020 by the UX Collective.

Design

11 min read

Designers as Stewards of AI
Designers as Stewards of AI

Published in UX Collective

·Updated Jul 9

Experimental product design — prototyping with live data

Experimental product design techniques deployed rigorously during the design process are crucial for optimizing user experiences. Instead of converging on a single solution and implementing it in the final phase, experimentation enables product teams to test out ideas earlier in the process with real-world users at scale. — Following up on our previous collaboration, Evolving UX — Experimental Product Design with a CXO, I joined forces with Chris Gibbins, a chief experience officer (CXO) at Creative CX, an insight-led, advanced experimentation consultancy based in London. …

Design

12 min read

Experimental product design — prototyping with live data
Experimental product design — prototyping with live data

Published in UX Planet

·Feb 13, 2021

The Importance of Human-centered Design in Product Design

Involve your customers and collaborate with them from the start. Otherwise, you are designing without understanding the whole picture. — What Is Human-centered Design (HCD)? “ When you understand the people you’re trying to reach-and then design from their perspective-not only will you arrive at unexpected answers, but you’ll come up with ideas that they’ll embrace.” —IDEO, Field Guide to Human-centered Design

Design

8 min read

The Importance of Human-centered Design in Product Design
The Importance of Human-centered Design in Product Design

Published in UX Collective

·Feb 11, 2021

Deep dive: Mobile design principles and best practices

Most mobile experiences suffer from poor UX because their creators failed to observe mobile UX design principles and best practices. These fundamental tenets of mobile usability have been developed over time through meticulous research and user testing. Applying them with rigor will enable designers to create better mobile user experiences. — With nearly 9 million apps at people’s fingertips, it’s tough out there for a mobile app designer. At least a thousand new apps pour into the Google Play Store and Apple’s App Store each day. Yet, more than 75% of them are downloaded, opened once, and never used again. …

Design

16 min read

Deep dive: Mobile design principles and best practices
Deep dive: Mobile design principles and best practices

Published in UX Collective

·Feb 7, 2021

Design psychology and the neuroscience behind awesome UX

This article was written in collaboration with Senior UX researcher Caitria O’Neill, currently at Google, previously at Airbnb and Facebook. — The human brain is lazy, biased, and prone to shortcuts. The user experience study of human cognition can be mushy, unscientific, and filled with false assumptions—perhaps it’s the fault of a lazy brain. Cognition is complex, and many factors play into gut reactions or an instant impression. When you ask someone, “Why’d you do that?” there’s a high chance they…

Design

9 min read

Design psychology and the neuroscience behind awesome UX
Design psychology and the neuroscience behind awesome UX

Published in UX Collective

·Jan 21, 2021

UX Trends 2020: A retrospective

The best UX trends speed up interactions, improve usability, and reduce friction. 2020 has reinforced some trends from the previous year, including AI-assisted voice interactions, hyper-personalization, and hand-drawn content; and produced a handful of new UX trends that will endure through the coming years. — 2020 proved to be a cataclysmic year with many companies going into hibernation. Thousands of designers lost their jobs and the design field experienced a significant decline in activity. Homebound during lockdowns, most designers caught up on design books, scoured blogs for inspiration, and brushed up on design skills. In…

Design

13 min read

UX Trends 2020: A retrospective
UX Trends 2020: A retrospective

Published in The Startup

·Dec 14, 2020

The Principles of Dark UI Design

Dark UI designs are seen far and wide, from mobile screens to massive TVs. A dark theme can express power, luxury, sophistication, and elegance. However, designing for dark UIs presents multiple challenges and won’t meet expectations if implemented poorly. …

Design

10 min read

The Principles of Dark UI Design
The Principles of Dark UI Design

Published in UX Collective

·Nov 12, 2020

How to make a portfolio that showcases your skills

A designer’s aim is to clinch the next job with their portfolio. Yet, most fail to create one that intrigues, engages, and sells the designer effectively. Following recommendations and best practices from industry professionals empowers designers to craft an ideal portfolio that perfectly showcases their talent and skill. A design…

Design

14 min read

How to make a portfolio that showcases your skills
How to make a portfolio that showcases your skills
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Miklos Philips

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